Equinix Google Cloud Platform

Simplifying complex concepts

The film was created to demonstrate the cost-effective storage and transfer of large amounts of data using Equinix in combination with Google Cloud Platform. We utilised both 2D and 3D animation techniques to create a dynamic film that effectively demonstrated the capacity of Equinix as a cloud-based data centre. In the film, it was important to showcase the globality of the company and its reach to 40 markets across 5 continents, sustaining Equinix’s role as the global interconnection leader. We also wanted to simplify the concept of cloud-based data, in order to make it more accessible, using an engaging animation.

Equinix platform graphic